Evolva’s Geraldine Blanc and Marcia da Silva Pinto talk about the growth of the healthy ageing market and formulating efficacious products.

The necessity to pay greater attention to your physical health to prevent health problems and other age-related concerns, especially through nutrition, was already present before COVID-19. In many ways, it seems that the pandemic has been more an accelerator of already emerging trends than a generator. By allowing all of us to reconnect with our bodies, the pandemic made us all realise at the same time our vulnerability but also our physical and psychological resilience capabilities. And these learnings applied to all ages. Healthy ageing is not only a concern of the elderly but an “all-age” concern.
The latest publication of the RESHAW study (DOI: 10.1097/GME.0000000000001643)  assessing the effects of resveratrol supplementation on the quality of life of 120 women has been published end of 2020 and shed light on the possibility for post-menopausal women to improve their life quality.

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